In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Funnel no more exists, and also various other facts about modern B2B marketing. We talk about how the buying trip is now totally fragmented and the way that area building can assist marketing experts take back control of the discovery and also demand gen… Read More

In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Funnel no more exists, and also various other truths regarding modern-day B2B marketing. We talk about just how the acquiring trip is currently entirely fragmented as well as the way that community building can aid marketing experts take back control of … Read More